What is Captions?
Captions is an all-in-one, AI-powered creative studio built primarily for mobile devices. It has become famous for its ability to automatically generate highly accurate, stylish, and dynamic subtitles (captions) for videos, a style popularized by top creators like Alex Hormozi. The app is a complete editing suite designed to help creators produce publish-ready, short-form videos in minutes. Its ideal users are social media influencers, podcasters, coaches, and entrepreneurs who create "talking head" style videos for TikTok, Instagram Reels, and YouTube Shorts. It solves the problem of making simple videos look incredibly professional and engaging with minimal effort.
Key Features
Captions packs a professional studio's worth of features into one app:
- AI Captions: The star feature. It generates word-by-word animated subtitles with unmatched accuracy and offers dozens of trendy, customizable styles.
- AI Editing & Magic Trim: Automatically removes filler words (like "um" and "ah") and awkward silences, creating a tight, professional edit instantly.
- AI Eye Contact: Corrects your gaze to make it look like you're always looking directly into the camera lens, boosting audience connection.
- AI Dubbing & Voice Cloning: Translate your video into dozens of other languages using a clone of your own voice, with lips that are perfectly synced to the new audio.
- AI Scriptwriter & Teleprompter: Write your script with the help of AI and read it from a built-in teleprompter while recording, ensuring a smooth delivery.
Pricing Plans
Captions is a subscription-based mobile application. It does not offer a permanent free plan.
- Free Trial: New users can typically access a 3-day free trial to test out all the features of the Pro plan.
- Pro Plan (~$13/month or ~$65/year): This is the main subscription. It unlocks unlimited video creation, removes the watermark, and provides access to the entire suite of AI features, including dubbing and eye contact correction. Pricing may vary by region and platform (iOS/Android).
How to Use It
The mobile-first design makes the workflow incredibly simple.
1. Download the **Captions app** from the Apple App Store or Google Play Store.
2. Import a video from your phone's camera roll or record a new one directly in the app using the teleprompter.
3. After recording, Captions will automatically transcribe your video and generate subtitles.
4. In the editor, you can change the caption style, trim your video, and apply other AI effects like eye contact correction or silence removal.
5. Once you are happy with the result, export the video directly to your phone or share it to your social media apps.
Final Verdict
Captions is an absolutely essential tool for anyone serious about creating short-form video content. It takes dozens of complex editing tasks that would normally require multiple software programs and hours of work, and automates them with a few taps. The quality of its automatic subtitles is the best in the industry, and features like AI Eye Contact and Magic Trim are game-changers for creating professional-looking content quickly. While the subscription fee may seem steep for a mobile app, the amount of time it saves makes it a high-value investment for any creator looking to grow their audience.
Pros
- Best-in-class animated captions
- Powerful all-in-one mobile editor
- Saves incredible amounts of time
- Features like Eye Contact are magic
- Perfect for Reels, TikToks, Shorts
Cons
- No permanent free plan
- Subscription-based pricing
- Primarily focused on mobile devices